Advertisement and promotion of
goods and services is done over television and other platforms in different
diversified ways. Infomercial is one of the form of which is a television commercials
including a telephone number or website from where more information about a
product can derived.
When any businessperson or
professional devotes considerable time to his profession, he / she successfully
achieves recognition and fame. Avi Sivan
is one of them. His name is attached to over two hundred inventions and has
achieved immense fame in the world of infomercials.
Motivation is an important factor
that is required to achieve success. Avi Sivan was a successful commander in the Israeli army, where his duty was to
encourage and motivate soldiers. His duty, responsibility of encouraging other
proved to be helpful as motivating his business partners and employees was not
hard task for him. This quality of motivating others proved to be helpful in
promoting the business. He has amassed all his learning in his book which is
actually his auto biography. To have discussion on his products, Sivan has
launched many websites which provide the customers vital suggestion prior to
purchase of the product.
