Great motivator and a creative thinker, who
is a great visionary as well, have written the book “Whatever It Takes”. Sivan,
who is the founder of IGIA, in New York is also a great man for the fact that
he has invented many products. His company is one of the leading companies as
seen on televisions. His products are gaining prominence and are being sold all
around the globe. The direct response marketing company is one of the most
recognized brands in the United States and focuses on many different
industries, including personal care.
The book that Avi Sivan wrote was published in 2008.
This book is available with the top retailers that includes, Amazon, Barnes and
Noble and many more. Many customers have posted positive reviews about the
book. The reviews praise out the helpful tools and tips about how that can help
a person in entering the world of direct response marketing and infomercials. With
more than 20 years of experience and selling over 200 products, Avi Sivan teaches the interested individuals
how to be motivated in order to sell and create products for themselves. He
also talks about the importance of finding a quality product and how to use determination
to get what they want.